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9-10th September 2016, RACV Royal Pines Resort, Gold Coast
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(Schedule subject to change at organiser’s discretion)
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Saturday, September 10 • 10:30 - 11:30
Building a Social Media Strategy to Support Your Blog

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This session will be for anyone looking for some hacks and ideas to build an effective social media strategy to support their blogs. It will help you to identify which channels to choose to invest in, how to optimise your existing strategy and the best tools you can use to manage your efforts.

In attending this session you will gain a greater understanding of:  
  • Each social media network and how to choose the right platforms to promote your blog 
  • The psychology of how users interact with messages on each platform (and how to get your message right)  
  • Tips on how to ensure your content "cuts through" the noise on social platforms 
  • How to use social media insights to improve your social media strategy and blog content 
  • Which tools to use to efficiently manage your strategy

Speakers
avatar for Kate Cook

Kate Cook

Small Paper Things
Kate Cook has been a Digital Marketing Consultant and Social Media Specialist for over 5 years. Starting her career working in agency and later moving to head up the social media marketing for Domino's Pizza Enterprises, Kate has a breadth of experience across a multitude of industries. Kate shares her digital marketing learnings on her blog Small Paper Things. Small Paper Things Blog has been shared across social media more than 80,000 times and... Read More →


Saturday September 10, 2016 10:30 - 11:30
Ballroom - Right (Marquis)