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The secret to high performing Facebook Ads isn’t just about having the best copy or images; you have to be targeting the right audiences. In this eye-opening session, you’ll learn how you can turn your website traffic and even video viewers into ready made audiences for your Facebook Ads.
Learn:
How to use Facebook Tracking Pixels to create audiences in your Facebook Ad account
The difference between cold, warm & hot audiences, and how to craft Facebook ads for each of them
Why you need to consider Video as part of your social media strategy
Understand Facebook Ad lingo
How to use split-testing to get the cheapest clicks (and save you money)
Angela Ponsford is one half of Dotti Media and is a self-confessed Facebook Ads nerd. She loves geeking out over clients' Facebook Ad campaigns and figuring out how to get them the best results. Angela also works with clients doing one-on-one Facebook Ads coaching, runs Facebook... Read More →